{"id":847,"date":"2018-05-20T10:10:05","date_gmt":"2018-05-20T10:10:05","guid":{"rendered":"http:\/\/fagbladetkosmetik.dk\/?p=847"},"modified":"2018-05-20T10:10:05","modified_gmt":"2018-05-20T10:10:05","slug":"digitalt-optimeret","status":"publish","type":"post","link":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/","title":{"rendered":"Digitalt optimeret"},"content":{"rendered":"<p>Det er ikke et nyt makeupfilter til\u00a0Instagram eller Snapchat, vi taler om.\u00a0Det er digital optimering af et brands\u00a0e-handel. Nethandlen med produkter til\u00a0personlig pleje stiger stadigt, og\u00a0forbrugerne \u2013 is\u00e6r de unge \u2013 har\u00a0kanonh\u00f8je forventninger til b\u00e5de pris,\u00a0vilk\u00e5r og udvalg p\u00e5 nettet. Og det er nu\u00a0regel nr. 1 i detailhandlen, at kundernes\u00a0forventninger til lethed og udvalg blot\u00a0vil forts\u00e6tte med at stige. L\u00e6s Anne-Dorte Mathiesens artikel fra Fagbladet Kosmetik her:\u00a0<a href=\"http:\/\/fagbladetkosmetik.dk\/wp-content\/uploads\/2018\/07\/Digitalt-optimeret.pdf\">Digitalt optimeret<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Det er ikke et nyt makeupfilter til\u00a0Instagram eller Snapchat, vi taler om.\u00a0Det er digital optimering af et brands\u00a0e-handel. Nethandlen med produkter til\u00a0personlig pleje stiger stadigt, og\u00a0forbrugerne \u2013 is\u00e6r de unge \u2013 har\u00a0kanonh\u00f8je forventninger til b\u00e5de pris,\u00a0vilk\u00e5r og udvalg p\u00e5 nettet. Og det er nu\u00a0regel nr. 1 i detailhandlen, at kundernes\u00a0forventninger til lethed og udvalg blot\u00a0vil [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":849,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[36,156,35,155,157],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Digitalt optimeret - Fagbladet Kosmetik<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digitalt optimeret - Fagbladet Kosmetik\" \/>\n<meta property=\"og:description\" content=\"Det er ikke et nyt makeupfilter til\u00a0Instagram eller Snapchat, vi taler om.\u00a0Det er digital optimering af et brands\u00a0e-handel. Nethandlen med produkter til\u00a0personlig pleje stiger stadigt, og\u00a0forbrugerne \u2013 is\u00e6r de unge \u2013 har\u00a0kanonh\u00f8je forventninger til b\u00e5de pris,\u00a0vilk\u00e5r og udvalg p\u00e5 nettet. Og det er nu\u00a0regel nr. 1 i detailhandlen, at kundernes\u00a0forventninger til lethed og udvalg blot\u00a0vil [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/\" \/>\n<meta property=\"og:site_name\" content=\"Fagbladet Kosmetik\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-20T10:10:05+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet af\" \/>\n\t<meta name=\"twitter:data1\" content=\"Beautynews\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#website\",\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/\",\"name\":\"Fagbladet Kosmetik\",\"description\":\"Beautynews Kosmetik\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/compellerawesome.dk\/kosmetik\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"da-DK\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#primaryimage\",\"inLanguage\":\"da-DK\",\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2018\/07\/Digital_optimering.jpg\",\"contentUrl\":\"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2018\/07\/Digital_optimering.jpg\",\"width\":1200,\"height\":1200},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#webpage\",\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/\",\"name\":\"Digitalt optimeret - Fagbladet Kosmetik\",\"isPartOf\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#primaryimage\"},\"datePublished\":\"2018-05-20T10:10:05+00:00\",\"dateModified\":\"2018-05-20T10:10:05+00:00\",\"author\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/3f1bc08eefdd63b8e24115e9df62f23a\"},\"breadcrumb\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#breadcrumb\"},\"inLanguage\":\"da-DK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Hjem\",\"item\":\"https:\/\/compellerawesome.dk\/kosmetik\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digitalt optimeret\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/3f1bc08eefdd63b8e24115e9df62f23a\",\"name\":\"Beautynews\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#personlogo\",\"inLanguage\":\"da-DK\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c8e618d782cb010e1ef222de1f8bd386?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c8e618d782cb010e1ef222de1f8bd386?s=96&d=mm&r=g\",\"caption\":\"Beautynews\"},\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/author\/nina\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digitalt optimeret - Fagbladet Kosmetik","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/","og_locale":"da_DK","og_type":"article","og_title":"Digitalt optimeret - Fagbladet Kosmetik","og_description":"Det er ikke et nyt makeupfilter til\u00a0Instagram eller Snapchat, vi taler om.\u00a0Det er digital optimering af et brands\u00a0e-handel. Nethandlen med produkter til\u00a0personlig pleje stiger stadigt, og\u00a0forbrugerne \u2013 is\u00e6r de unge \u2013 har\u00a0kanonh\u00f8je forventninger til b\u00e5de pris,\u00a0vilk\u00e5r og udvalg p\u00e5 nettet. Og det er nu\u00a0regel nr. 1 i detailhandlen, at kundernes\u00a0forventninger til lethed og udvalg blot\u00a0vil [&hellip;]","og_url":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/","og_site_name":"Fagbladet Kosmetik","article_published_time":"2018-05-20T10:10:05+00:00","twitter_card":"summary_large_image","twitter_misc":{"Skrevet af":"Beautynews"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/compellerawesome.dk\/kosmetik\/#website","url":"https:\/\/compellerawesome.dk\/kosmetik\/","name":"Fagbladet Kosmetik","description":"Beautynews Kosmetik","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/compellerawesome.dk\/kosmetik\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"da-DK"},{"@type":"ImageObject","@id":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#primaryimage","inLanguage":"da-DK","url":"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2018\/07\/Digital_optimering.jpg","contentUrl":"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2018\/07\/Digital_optimering.jpg","width":1200,"height":1200},{"@type":"WebPage","@id":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#webpage","url":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/","name":"Digitalt optimeret - Fagbladet Kosmetik","isPartOf":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/#website"},"primaryImageOfPage":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#primaryimage"},"datePublished":"2018-05-20T10:10:05+00:00","dateModified":"2018-05-20T10:10:05+00:00","author":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/3f1bc08eefdd63b8e24115e9df62f23a"},"breadcrumb":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#breadcrumb"},"inLanguage":"da-DK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/compellerawesome.dk\/kosmetik\/digitalt-optimeret\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Hjem","item":"https:\/\/compellerawesome.dk\/kosmetik\/"},{"@type":"ListItem","position":2,"name":"Digitalt optimeret"}]},{"@type":"Person","@id":"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/3f1bc08eefdd63b8e24115e9df62f23a","name":"Beautynews","image":{"@type":"ImageObject","@id":"https:\/\/compellerawesome.dk\/kosmetik\/#personlogo","inLanguage":"da-DK","url":"https:\/\/secure.gravatar.com\/avatar\/c8e618d782cb010e1ef222de1f8bd386?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c8e618d782cb010e1ef222de1f8bd386?s=96&d=mm&r=g","caption":"Beautynews"},"url":"https:\/\/compellerawesome.dk\/kosmetik\/author\/nina\/"}]}},"_links":{"self":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/posts\/847"}],"collection":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/comments?post=847"}],"version-history":[{"count":0,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/posts\/847\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/media\/849"}],"wp:attachment":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/media?parent=847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/categories?post=847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/tags?post=847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}