{"id":2235,"date":"2020-04-06T09:42:05","date_gmt":"2020-04-06T08:42:05","guid":{"rendered":"https:\/\/fagbladetkosmetik.dk\/?p=2235"},"modified":"2020-04-06T09:42:05","modified_gmt":"2020-04-06T08:42:05","slug":"tillid-under-forandring","status":"publish","type":"post","link":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/","title":{"rendered":"Tillid under forandring"},"content":{"rendered":"<p>Influencer-marketing&#8230; Roder beauty-brands i blinde, n\u00e5r de anvender sociale medier som prim\u00e6r markedsf\u00f8rings- og salgskanal? Hvad er en god influencer egentlig, og giver flest f\u00f8lgere den st\u00f8rste effekt? Kan digital markedsf\u00f8ring st\u00e5 alene, eller skal man ogs\u00e5 annoncere p\u00e5 print? Vi tager sammen med brands og branchefolk pulsen p\u00e5 algoritmen. L\u00e6s Anne Absalonsens artikel om influencer-marketing i beautybranchen fra Fagbladet Kosmetik her:<br \/>\n<a href=\"https:\/\/fagbladetkosmetik.dk\/wp-content\/uploads\/2020\/04\/Tillid-under-forandring-om-influencermarketing.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Tillid under forandring<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Influencer-marketing&#8230; Roder beauty-brands i blinde, n\u00e5r de anvender sociale medier som prim\u00e6r markedsf\u00f8rings- og salgskanal? Hvad er en god influencer egentlig, og giver flest f\u00f8lgere den st\u00f8rste effekt? Kan digital markedsf\u00f8ring st\u00e5 alene, eller skal man ogs\u00e5 annoncere p\u00e5 print? Vi tager sammen med brands og branchefolk pulsen p\u00e5 algoritmen. L\u00e6s Anne Absalonsens artikel om [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":2238,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[8,15],"tags":[32,356,360,107,352,353,357,358,359,355,354],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tillid under forandring - Fagbladet Kosmetik<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tillid under forandring - Fagbladet Kosmetik\" \/>\n<meta property=\"og:description\" content=\"Influencer-marketing&#8230; Roder beauty-brands i blinde, n\u00e5r de anvender sociale medier som prim\u00e6r markedsf\u00f8rings- og salgskanal? Hvad er en god influencer egentlig, og giver flest f\u00f8lgere den st\u00f8rste effekt? Kan digital markedsf\u00f8ring st\u00e5 alene, eller skal man ogs\u00e5 annoncere p\u00e5 print? Vi tager sammen med brands og branchefolk pulsen p\u00e5 algoritmen. L\u00e6s Anne Absalonsens artikel om [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/\" \/>\n<meta property=\"og:site_name\" content=\"Fagbladet Kosmetik\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-06T08:42:05+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet af\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nina H. Kluge\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#website\",\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/\",\"name\":\"Fagbladet Kosmetik\",\"description\":\"Beautynews Kosmetik\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/compellerawesome.dk\/kosmetik\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"da-DK\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#primaryimage\",\"inLanguage\":\"da-DK\",\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2020\/04\/Tillid-under-forandring-influencermarketing.jpg\",\"contentUrl\":\"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2020\/04\/Tillid-under-forandring-influencermarketing.jpg\",\"width\":1200,\"height\":765},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#webpage\",\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/\",\"name\":\"Tillid under forandring - Fagbladet Kosmetik\",\"isPartOf\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#primaryimage\"},\"datePublished\":\"2020-04-06T08:42:05+00:00\",\"dateModified\":\"2020-04-06T08:42:05+00:00\",\"author\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/5d1c4c5c66573dbea2e62bd9ee38ab9f\"},\"breadcrumb\":{\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#breadcrumb\"},\"inLanguage\":\"da-DK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Hjem\",\"item\":\"https:\/\/compellerawesome.dk\/kosmetik\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tillid under forandring\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/5d1c4c5c66573dbea2e62bd9ee38ab9f\",\"name\":\"Nina H. Kluge\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/compellerawesome.dk\/kosmetik\/#personlogo\",\"inLanguage\":\"da-DK\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/cdfbfb5daa44cde86b44f92869884834?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/cdfbfb5daa44cde86b44f92869884834?s=96&d=mm&r=g\",\"caption\":\"Nina H. Kluge\"},\"url\":\"https:\/\/compellerawesome.dk\/kosmetik\/author\/nina-h-kluge\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tillid under forandring - Fagbladet Kosmetik","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/","og_locale":"da_DK","og_type":"article","og_title":"Tillid under forandring - Fagbladet Kosmetik","og_description":"Influencer-marketing&#8230; Roder beauty-brands i blinde, n\u00e5r de anvender sociale medier som prim\u00e6r markedsf\u00f8rings- og salgskanal? Hvad er en god influencer egentlig, og giver flest f\u00f8lgere den st\u00f8rste effekt? Kan digital markedsf\u00f8ring st\u00e5 alene, eller skal man ogs\u00e5 annoncere p\u00e5 print? Vi tager sammen med brands og branchefolk pulsen p\u00e5 algoritmen. L\u00e6s Anne Absalonsens artikel om [&hellip;]","og_url":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/","og_site_name":"Fagbladet Kosmetik","article_published_time":"2020-04-06T08:42:05+00:00","twitter_card":"summary_large_image","twitter_misc":{"Skrevet af":"Nina H. Kluge"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/compellerawesome.dk\/kosmetik\/#website","url":"https:\/\/compellerawesome.dk\/kosmetik\/","name":"Fagbladet Kosmetik","description":"Beautynews Kosmetik","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/compellerawesome.dk\/kosmetik\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"da-DK"},{"@type":"ImageObject","@id":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#primaryimage","inLanguage":"da-DK","url":"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2020\/04\/Tillid-under-forandring-influencermarketing.jpg","contentUrl":"https:\/\/compellerawesome.dk\/kosmetik\/wp-content\/uploads\/2020\/04\/Tillid-under-forandring-influencermarketing.jpg","width":1200,"height":765},{"@type":"WebPage","@id":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#webpage","url":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/","name":"Tillid under forandring - Fagbladet Kosmetik","isPartOf":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/#website"},"primaryImageOfPage":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#primaryimage"},"datePublished":"2020-04-06T08:42:05+00:00","dateModified":"2020-04-06T08:42:05+00:00","author":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/5d1c4c5c66573dbea2e62bd9ee38ab9f"},"breadcrumb":{"@id":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#breadcrumb"},"inLanguage":"da-DK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/compellerawesome.dk\/kosmetik\/tillid-under-forandring\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Hjem","item":"https:\/\/compellerawesome.dk\/kosmetik\/"},{"@type":"ListItem","position":2,"name":"Tillid under forandring"}]},{"@type":"Person","@id":"https:\/\/compellerawesome.dk\/kosmetik\/#\/schema\/person\/5d1c4c5c66573dbea2e62bd9ee38ab9f","name":"Nina H. Kluge","image":{"@type":"ImageObject","@id":"https:\/\/compellerawesome.dk\/kosmetik\/#personlogo","inLanguage":"da-DK","url":"https:\/\/secure.gravatar.com\/avatar\/cdfbfb5daa44cde86b44f92869884834?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cdfbfb5daa44cde86b44f92869884834?s=96&d=mm&r=g","caption":"Nina H. Kluge"},"url":"https:\/\/compellerawesome.dk\/kosmetik\/author\/nina-h-kluge\/"}]}},"_links":{"self":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/posts\/2235"}],"collection":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/comments?post=2235"}],"version-history":[{"count":0,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/posts\/2235\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/media\/2238"}],"wp:attachment":[{"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/media?parent=2235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/categories?post=2235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/compellerawesome.dk\/kosmetik\/wp-json\/wp\/v2\/tags?post=2235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}